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Notter Nuts packaging

Artisan Super Food

SPSA 2021 Logo.jpg

To refresh Nötter’s image to allow it to stand out from its competitors on the shelves of supermarkets, we designed new packaging with a modern look and earthy feel that complemented its organic origins and increased its appeal to the target market of health-conscious youths.

We introduced a gift box where a set of 5-6 mixes could be sold at a time to increase volume of sales. The box was treated with velvet lamination and 3D emboss for a lush finish, making it suitable for both corporate and personal gifting. The nut mixes were given new intuitive names so that the consumer benefit was clearly communicated.

© 2020

Nötter Nuts has won the following awards:

  1. Singapore Packaging Awards


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